Aurora

Our task this week was to create an imaginary band and plan a launch campaign. My band is a girl band called Aurora. It will be predominantly pop genre but with an urban (London) feel.

The target market will be mainly teenage girls but there looks may attract a male audience too.

Members: 
Ebony Jones - She is going to be the diva of the group, her style will be very urban owning the popular printed trousers and high tops. She will have similar outfits to Cher Lloyd, Ebony will have black hair and she may even have an undercut.








Zoe Scott - She will be the sexy one in the band, Zoe will have a similar styles to Katy Perry and Jessie J. Her typical outfit will include a bralet and denim shorts. Her hair at the start of her career her hair will be long and blonde but after a while she will have a drastic hair cut which will likely be covered by gossip magazines.

Grace Lowe -  Grace will be the sweet one, she will often be seen wearing girly dresses much like Selena Gomez or Ariana Grande, but she will have a festival chic twist like an early Florence Welch. Grace will have blazing long red hair which is often compared to her fiery temper which comes out once in a while. 









Influencing Artists: 
Stooshe and Little Mix are a new breed of girl bands and Aurora will share aspects of there style in music and fashion.

 

 

First Song Release
Aurora's first song will be called Northern Lights and there music video will have images of the Aurora Borealis glimmering in the background with them dancing in the foreground.


Press Release  Ideas

• Aurora to take part in new Robert Pattinson movie
• Zoe dating Niall Horan - they were seen cuddling together in a dark cinema!!!!!!